Donate to support us in our mission to spread culture and we send you this communication and marketing essay as a gift. Semiomarketing: communicative structures marketing oriented, aimed at optimizing business communications in order to improve the target-client conversion process, in Luxury.SEMIOMARKETING discovers the secrets to create evocative luxury advertising, which stimulates the target to buy and so to become customers and the subliminal messages sent through shapes, colors, symbols and icons to evoke the desire to possess a luxury object, which act on our psyche. By Cinzia Ligas and Fausto Crepaldi. Ebook in .pdf
